E-study | Created: 01/01/2014

The Ratings Challenge: Competition and Opportunity in the Nonprofit Information Marketplace

The marketplace for information on nonprofits is growing. It involves competition for donor attention as well as for nonprofit participation. This variety of systems can be quite confusing, leading nonprofits and donors alike to wonder: What would be the most effective system? What kind of information do donors really want, and what kind of system would lower the barriers to nonprofit participation?

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